Retailers understand the value of place better than almost any other industry. For example, Starbucks found that providing a European café-type ambience helped to sell their coffee, effectively creating a place where one could linger, write a homework assignment, or the next great American novel. A place where what the retailer sells was more about the experience that draws them into their space rather versus a competitor, rather than product alone; albeit their product had to, of course, be one of the best on the market.
Webinar - Effective space management: key elements to consider
In this co-hosted webinar, Verdantix addresses the importance of space management and Planon discusses key elements and provides practical examples of how facility managers can make their space management practices more effective.
Another example is WeWork, selling Space as a Service. It treats the management of their co-working places as scientific experiments modeled by 3D BIM tools and monitored to increase revenue per square foot for the delight of their entrepreneurial and now even corporate community members while averaging only 50 square feet per person.
Verdantix Research: Space Management Gaining Momentum
Now with the war for talent, be it students or employees, the topic of “space management” is rising to the top once again. This is why Planon partnered with the UK-based independent research and consulting firm Verdantix to go through the “basics” of why and how we can manage space today with an IWMS. An exciting takeaway from the webinar was that Verdantix is working on an interactive ROI tool for space management practices utilizing IWMS, which will be an excellent tool for organizations looking build a business case around space management.
During the North American webinar, I explained how one of Planon’s most mature clients optimize space for their organization. The story of the 11 million square foot healthcare complex in a large urban environment described how they began with understanding the mission of all of the diverse groups that inhabited the hospital, R&D and university buildings and then applied that to the how they could create the right spatial environments at the right cost at the right locations. It was clear from the beginning the space management team had to be able to clearly explain to each group why they were billed for not only the space they occupied, but shared space as well. They also had to create standard procedures for updating and reporting on space management.
They committed to having an accurate space inventory, which was coming from the latest BIM or CAD drawings (with the proper space IDs tied to the unique floor and building IDs). Move management went more smoothly with these procedures in place with less time spent on what often can be unproductive turmoil during a change in location.
Enhancing the “Space Experience” is Universal
Key to this academic medical center, as also is true for corporations, is not only space allocation to the various departments for charge-back purposes, but is space utilization. Many pilots are going on with Planon clients using sensors to be able to account for real-time usage to be able to understand how the space is being occupied during a day to be able to conduct analytics on occupancy for portfolio planning.
For me, it was interesting to see such a diverse audience for this space management webinar, which included Planon clients, universities, pharmaceuticals, consulting organizations, insurance firms, institutes, government agencies (local and county), technology vendors, religious organizations, and healthcare providers. It just confirmed what I mentioned at the beginning of the webinar; whomever is responsible for any type of workplace, cares about the experience their inhabitants have. They care about how the space inside a building can contribute to productivity, while also providing occupants the best and healthiest experience they can have while inside.
Nancy Johnson Sanquist
Former VP Global Strategy Marketing