Solution Marketing Director
Geert-Jan began his career in facilities management, solution design and software implementation with Planon in the early 2000s. He began working as a pre-sales consultant, and progressed within the company to the role of Senior Business Consultant. He currently holds the role of Solution Marketing Director.
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Geert-Jan Blom has over 15 years of experience in real estate and facility management. As Solution Marketing Director at Planon, he's responsible for positioning Planon’s Smart Sustainable Buildings software solutions in the market that includes innovative technologies like the Internet of Things (IoT), sensoring, big data, and smart workplaces.
Geert-Jan's expertise extends across a variety of industries, including commercial, industrial, and public sector organizations. He has been a member of the Technology Expert Group of the Dutch Management Association, a Global Ambassador of IFMA's Workplace Evolutionary community, and a regular guest lecturer at business schools.
He also participated in the innovation field lab ‘Healthy Workplace’, a research project from Hanzehogeschool Groningen and Hanze University of Applied Science Groningen.
Geert-Jan is a proactive follower of market trends and a crucial driver of Planon's direction. He's also a skilled communicator and a frequent speaker at inspiration sessions, presentations, and business meetings to ensure Planon's innovation strategy and thought leadership is actively represented in the market.
Geert-Jan Blom is not only a highly skilled professional, but also has a variety of interests outside of work. He enjoys staying active and being sporty, regularly attending gym lessons at the Planon headquarters and training for a Strong Viking run. He also loves to celebrate carnivals and spend quality time with his family and friends.
In addition to his active lifestyle, Geert-Jan has a passion for music, food and wine. He plays the flugelhorn in a brass orchestra and enjoys collecting vinyl records. Geert-Jan loves to spend time in the kitchen preparing all kinds of dishes, especially those that can be cooked on a barbecue.
Be ready for digitization and innovation with an IWMS Open Application PlatformNovember 11, 2021 | Geert-Jan Blom
Keep up with the rapid pace of digitization and innovation in the world of real estate & facility management and learn more about Planon's open platform strategy.Learn more
Is your data in the driver’s seat at your organization?June 10, 2021 | Geert-Jan Blom
Data is essential and is used to generate value for organizations in various ways. However, the true value of data is still underestimated at many organizations.Learn more
Choosing the right solution – a changing landscapeNovember 5, 2020 | Geert-Jan Blom
This blog discusses six different perspectives that organizations should consider when selecting the right real estate and facilities software in today’s world of PropTech.Learn more
Supporting customers with their workplace re-entry strategies, the Planon wayJuly 16, 2020 | Geert-Jan Blom
Planon released 50 Planon IWMS use cases for supporting a safe, compliant and effective workplace re-entry in times of COVID-19. This blog shows how we are continuing to improve these use cases based on feedback from our user community.Learn more
Three common paths for IWMS deploymentJune 4, 2020 | Geert-Jan Blom
In this blog, Geert-Jan discusses three common paths for deployment of Integrated Workplace Management Systems (IWMS).Learn more
Three case studies about the use of an IWMSMay 20, 2020 | Geert-Jan Blom
Explore three case studies around organizations using IWMS and how it helps them achieve improved efficiency, productivity, and cost savings.Learn more
How much value can an IWMS bring to your organization?April 23, 2020 | Geert-Jan Blom
A prominent software approach to automate processes in real estate and facilities management is the use of an IWMS. In this blog we summarize its key advantages and explain how an IWMS contributes to achieving 5 strategic business objectives.Learn more
What about your real estate and facilities software strategy?April 2, 2020 | Geert-Jan Blom
Organizations often face a real challenge in determining the priorities for real estate and facilities software. This blog reveals the software strategies used by real estate and facility managers today as well as important questions to ask:Learn more
Tips for creating a compelling business case for IWMSMarch 14, 2019 | Geert-Jan Blom
In this blog, Geert-Jan explains how you can create a convincing, numbers-driven business case for the implementation or extension of an IWMS.Learn more
An unexpected IWMS implementation is hard to digestFebruary 14, 2019 | Geert-Jan Blom
During an IWMS implementation, organizations need successful change strategies to help the organizational structure, culture, and people deal with change.Learn more